The Air Jordan 3 Retro 'Black Cement Reimagined' is a bold reinterpretation of one of the most revered colourways in sneaker history. First introduced in 1988, the Black Cement AJ3 became an instant icon — worn by Michael Jordan during some of his most legendary moments on the court.
This 'Reimagined' edition elevates the classic with premium construction and refined materials, delivering a darker, more commanding presence while staying true to the original silhouette. The tumbled leather upper, signature elephant print overlays, and fire red accents honour the heritage while pushing the design forward.
Style: DN3707-010
Colourway: Black / Fire Red / Cement Grey / White
Upper: Tumbled leather with elephant print overlays
Midsole: Encapsulated Air-Sole unit
Outsole: Rubber with herringbone traction pattern
Lining: Textile
Gender: Men's
A cornerstone of any serious sneaker collection — the Black Cement Reimagined commands attention on and off the court.
